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Time tracking, new module in Synchroteam

We all know that proper time tracking is very important in any company, and even more in field service companies. In this professional area optimizing time is key because there are many elements that could make things go wrong at the end of the day: job management in the office, team and technician trips, waiting times for customers, and so on.

This is why the new version of Synchroteam launching this week includes a new module that will surely help you day after day: time tracking. With this new feature you’ll have a more exhaustive view over time usage in your field service company, thanks to new tools to manage jobs, available both in the Synchroteam platform and the mobile app.

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Why service scheduling software is key for your company

Working in the field sector means that you must face some unique challenges – against which you can count on a good service scheduling software. In this post we’ll talk about the difficulties of managing daily tasks in your field service company, and also about possible ways to tackle them.

Why service scheduling software is key for your company

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Mobile field service: which is the best device?

When it comes to turn your team into a mobile field service company, there are a bunch of options to choose from. Whether it is an Android tablet or smartphone, an iPad or and iPhone, or even a laptop, the amount of devices available today in the market gives you enough freedom to find the best solution – the one that fits your company’s needs just right.

However, there’s no such thing as “one device for all“. Every field service company has its own needs and requirements. What is good for an HVAC company may not be enough for an IT maintenance service. Although adopting mobile field service in your company has a lot of advantages in work automatization and process efficiency, it’s definitely something you should think over before taking a final decision.

This post contains a list of a few basic points you should consider when choosing the right device for your workers – the one they’ll  use as a mobile field service team.

Mobile field service: which is the best device?

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GDPR – General Data Protection Regulation

General Data Protection Regulation

This post is intended to inform our European Union (EU) customers of the new rules about the protection of data imposed by the EU.

If your company is based in Europe, it is likely that you have heard about the upcoming changes to the protection of personal data in the form of the General Data Protection Regulation (GDPR).

The GDPR is European legislation that applies to organizations around the world that collect data on individuals from the EU, including those in the UK. This is an evolution of the existing EU data protection framework. In the coming weeks, we will give you more details on the measures we are implementing. To do this a new security section will be created on our support site.

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Field management and customer support

Last week we talked about New Year resolutions, and also about how to implement all necessary changes in your field management company to make those resolutions come true during 2018. Today we’ll focus on one of the most important areas for any company, no matter what industry they belong to – including field management, of course: Customer support.

The world has changed a lot (and quite fast, to be honest) in the last few years. Some businesses, however, claim they’ve been doing always the same, working the same way. But this is not true. Even if your company’s product remains the same, the way you work has changed, though you may not have noticed it. For starters, now smartphones and internet connectivity make work much more versatile. You have immediate access to information, anytime, anywhere. And let us not forget social media, which help you give a faster, closer and more efficient service to your customers.

Field management and customer support

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Make your field service company grow in 2018

Starting a new year often means leaving the past behind and making a fresh start. It’s a goof moment to think about everything you’ve learnt during the last twelve months, and apply that knowledge and expertise to the next twelve months. As a result of these considerations, one usually comes up with a bunch of New Year Resolutions: this is going to be the year I’ll quit smoking, I’ll go to the gym, I’ll spend more time with my kids, I’ll learn a new language…

Just as most of us make these traditional resolutions at this time of the year for ourselves, it’s also a good idea to apply the same consideration to your field service company. Think about your business’s trajectory over the last year, and envision the place where you’d like to be by the end of this year. Set new challenges for your company, and keep on growing to offer better services, reach a larger group of customers and of course, increase your benefits. But, how could you do that? How can you implement all necessary changes in your field service company to achieve all your goals for 2018?

Make your field service company grow in 2018

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Let field service software help you!

There are many reasons why an HVAC company may decide to include a field service software solution in their business strategy. Today, technology is helping in companies thrive in many different areas of industry and commerce, and the HVAC sector can be definitely included in this revolution.

Both your workers and customers can benefit from task automation, which enables technicians to complete jobs faster, and therefore helps you save time and money.

This article sums up some of the advantages your field service company can enjoy if you finally decide to adopt a field service software solution like Synchroteam for your daily workflow.

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Synchroteam at Mobility for Business 2017

Synchroteam at Mobility for Business 2017, Porte de Versailles, Hall 5.1, 17 & 18 October 2017

If any of you are Paris-bound for the rest of the week, be sure to pop over and visit us at Mobility for Business.

Synchroteam at Mobility for Business 2017

We’re here today and tomorrow, as we are every year, waiting to see you at Stand D19. If you’re not familiar with Mobility for Business, it’s a massive trade fair for mobile apps and digital solutions for business. It’s a fascinating show, and a great way to spend the day – but before you race over, a question: Parlez-vous Français?! It’s the one proviso – Mobility for Business is a French-language event.

On se voit la-bàs?

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10 steps to great HVAC newsletters

Last time around we took a look at newsletters in HVAC. Today, we’re going to show you how to make sure your company is creating great HVAC newsletters. Take a look at our 10 tips, try to incorporate them into upcoming newsletters and we guarantee your newsletter results are going to shoot through the roof (uh, figuratively, not literally!). Continue reading

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The HVAC newsletter – a direct line to your customer!

The HVAC newsletter. So many people have them, but so few are making use of this powerful HVAC marketing tool. A newsletter is a semi-regular email or letter that keeps people – most likely your clients – updated on news from your business and other information that might be of interest to them. Businesses like them because they are a really direct way of getting in front of client’s eyes, with the added benefit that many of the people on the list that you send to – the mailing list – have signed up of their own free will.

They WANT you to tell them about your business!

Tell us more about aircon units!

It’s an especially great way to communicate with customers in the HVAC sector, because for you, other types of marketing – like social media, content marketing, and video marketing – are a big ask, depending on your company style and the breadth of your marketing imagination (which can be tough when you’re talking about heating ducts!).

Assess what you’ve got

Do you already have a HVAC newsletter? Do you think it’s as powerful a tool as it could be? Many HVAC businesses don’t. They have a newsletter, but it’s old, unplanned and, speaking honestly, just a little boring. Maybe you haven’t even made the move to email, and still send out a postal mailing a few times a year?

A recent newsletter from Oliver

Oliver’s HVAC newsletter

The great thing about newsletters is that it’s very, very easy to check out the competition. Either sign up for a rival newsletter yourself and check it out when it lands in your inbox, or Google “brand +newsletter” to see what the big names in your industry are doing – many have copies online for people to browse. Either way, take a long hard look at your newsletter and decide if it’s up to scratch. If not, now might be the time to take your HVAC newsletter from average to something that’s definitely top of the class.

No goal, no newsletter!

If you’ve decided to renovate your newsletter, the first thing you need to look at is your overall business and marketing goals. Newsletters are a type of content marketing, and like blog posts, ebooks and videos, it’s something where it is easy to lose time and money without getting anything back.

The way to prevent this is to make sure your newsletter has a goal that helps your marketing goals, which in turn help your business goals. If there’s no goal, warning bells should ring – if you don’t have a goal, you’ve got nothing to aim for, no way of measuring your work and nothing to improve!

Have you tried Synchroteam’s field service software yet? The trial is awesome – and free! Try it now!

Improve your newsletter

How to make an excellent newsletter is a whole article that we’re going to save for another day. That said, we do have a few tips to get you started…

  1. Style – Pay attention to style. Your newsletter should look good and respect company branding
  2. Goals – Bear your goals in mind when writing or planning your newsletter to ensure no effort is wasted
  3. Tools – Consider using a tool like Mailchimp, Maropost, AWeber or Emma to automate the job and make it more professional
  4. Help – Consider outsourcing your newsletter to a professional if you don’t have the skill or desire in-house
  5. Clients – Remember that newsletters are all about your clients, not your company!
  6. Educate – You should be trying to entertain or educate your clients, not selling to them
  7. Continue – Always add a CTA (call to action) to your newsletters. This could be something like “book a check-up”, “download our app” or “talk to an expert” – it should be something that helps facilitate another goal

Getting more subscribers to your HVAC newsletter

Whether or not you have a newsletter, you should be collecting email addresses to add to your mailing list. This often happens when someone becomes a customer, but to add a little extra to the process, consider pop-up notifications on your website asking people to join the list, add new customers (paying attention to local privacy and data collection laws), asking potential clients to join on contact with your company, or simply leaving physical sign-up sheets at events and in shops.

Once you’ve built up a decent audience, try the mailing sequence of content – content – sale (new product, updated product, upsell, etc.) – content – content. Then try to improve the newsletter with every mailing – there are more resources out there than you could possibly need.

A final word of warning – getting email addresses from clients is an impressive feat. It shows they trust you and are confident you won’t abuse that trust. Treat them like gold, or risk losing your customers, and your reputation!

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